Sherwin-Williams Pure White SW 7005
Pure White is a light white with very little visible undertone, so it reads as a true neutral. It is a light color that bounces back most of the light that hits it, which makes it an easy choice for small or north-facing rooms and for whole-house color.
- Hex
- #F7F7F3
- RGB
- 247, 247, 243
- LRV (screen est.)
- ≈ 93
- Undertone (est.)
- neutral
LRV and undertone are estimated from the screen color, not taken from Sherwin-Williams's published data. This hex is a best-effort approximation. Screen colors are approximations of real paint. Always check a physical sample in your own light before buying.
Pure White in a room and on a house
Walls in Pure White with Ultra Pure White trim. Illustrations, not photos: they show value and undertone, not texture or sheen.
See Pure White on your walls
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Colors that go with Pure White
Trim whites with a soft step from the wall color, and accents with at least 3:1 contrast so they read clearly against it.
Behr
Ultra Pure White
1850 · #F7F7F6
1.00:1 vs Pure White
Behr
White
52 · #F6F6F0
1.01:1 vs Pure White
Sherwin-Williams
Dovetail
SW 7018 · #908D89
3.1:1 vs Pure White
Behr
In the Moment
N430-3 · #7D9290
3.1:1 vs Pure White
Behr
Fashion Gray
PPU18-03 · #8C8B86
3.2:1 vs Pure White
Sherwin-Williams
Retreat
SW 6207 · #7A8B82
3.3:1 vs Pure White
Closest matches from other brands
Nearest colors on screen to Sherwin-Williams Pure White from the other brands in our library.
Similar whites
Questions
What undertone does Pure White have?
Measured from its screen color, Sherwin-Williams Pure White has very little visible undertone, so it reads as a true neutral. Undertones shift with light: north light pushes colors cooler, warm bulbs push them warmer, so test a sample in your room.
What is the LRV of Pure White?
Our estimate from the on-screen color is about 93 out of 100, which puts it in the light range. Sherwin-Williams publishes a measured LRV for SW 7005; use that number when precision matters.
What colors go with Pure White?
For trim, Behr Ultra Pure White or Behr White are a clean pairing. For contrast on doors, cabinets or an accent wall, try Sherwin-Williams Dovetail, Behr In the Moment, Behr Fashion Gray.
What is the closest match to Pure White from another brand?
Among the colors in our library, Behr White (52) is the nearest on screen and very close. Brands don't color-match each other exactly, so compare physical samples.
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Sherwin-Williams, Pure White and SW 7005 are trademarks or color names of their owner, used here only to identify the color. Interior Redesign AI is not affiliated with or endorsed by Sherwin-Williams. See the paint color library for every color we cover.